As a brand whose heritage is rooted in the belief that one must take chances for a brighter future, Hornitos Tequila, introduced A Fair Shot™, a multi-year initiative developed in collaboration with The League of United Latin American Citizens (LULAC), as well as We Are All Human (WAAH). A Fair Shot aims to support the immediate and long-term needs of aspiring citizens, a community that plays an integral role within bars and restaurants nationwide.
Timed for Hispanic Heritage Month, Hornitos Tequila launched A Fair Shot this past weekend in Los Angeles, setting out on a purpose-driven mobile tour with an Airstream staffed and managed by WAAH to provide essential materials and educational resources to those on the citizenship journey. The mobile tour will continue its journey to aid immigrant communities in Los Angeles, Houston, and Chicago throughout the year.
- What resources will be provided?
For those visiting the A Fair Shot mobile tour, the mobile tour will provide essentials including personal care items and household supplies, supporting the immediate needs of those working toward citizenship. It will also provide crucial citizenship information accessible to members of the Spanish-speaking community through the Intro to U.S. Citizenship booklet, developed by LULAC
- Where can your readers access the resources?
Those in the Los Angeles, Chicago, and Houston areas can visit the A Fair Shot mobile tour in-person. To track the mobile tour’s journey and see when it will make stops in nearby neighborhoods, follow Hornitos Tequila on Instagram, Twitter, and Facebook. Those looking to view the information online can download the Intro to U.S. Citizenship booklet at www.lulac.org/afairshot
- How can you/your readers get involved?
Supporters can get involved by donating to A Fair Shot at https://www.globalgiving.org/projects/afairshot/. Donations to Hornitos Tequila’s A Fair Shot program will positively impact the lives of immigrant communities nationwide